Your source for successful marketing communication campaigns.
CASE STUDIES
Below are case studies that showcase just a few projects we have successfully completed and launched for our customers.
Brand Identity & Rebranding
Founded in 1992, Triton Systems, Inc. had outgrown its original branding. The outdated logo, which featured only the initials "TSI," no longer reflected the company’s full identity or the name its customers recognized—Triton Systems.
As the company entered a new era of technological expansion and record growth, it needed a visual identity that matched its momentum.
DTW Associates partnered closely with the president and key team members to develop a refreshed brand that honors the legacy of the original logo while introducing a bold, modern aesthetic. The result: a complete brand identity package that includes a new logo, a refined tagline, and clear visual guidelines.
The rebrand was met with enthusiasm across the organization. DTW also provided training to ensure consistent application of the new brand, empowering Triton’s team to carry the updated look forward with confidence.
Print Collateral – Brochures, Sales Sheets, Catalogs
Blueshift Materials, Inc. is advancing sustainability in aerospace, defense, and high-performance electronics through its cutting-edge AeroZero® technology. To effectively showcase these innovations to current and prospective customers, the company needed a concise, compelling marketing piece.
DTW Associates developed a sleek two-page brochure that clearly presents Blueshift’s four AeroZero® Laminate Product Platforms, outlining each material’s unique features and advantages. Designed for versatility, the brochure is easy to carry during customer meetings and simple to share via email as a PDF.
The result? A powerful, portable tool that was quickly embraced by Blueshift’s sales team and distributors—driving awareness and momentum for the AeroZero® product line. Small in size, big in results.
Infographics That Make a Difference
Infographics are powerful tools for capturing attention and making information memorable. By combining visual storytelling with concise, bulleted content, they transform complex ideas into easily digestible insights. A thoughtfully crafted infographic can convey a compelling message quickly and clearly—making it an ideal format for reaching broad audiences. Unlike lengthy brochures or tedious slide decks, infographics deliver impact in seconds, drawing viewers in with clarity and visual appeal.
DTW Associates created an impactful communication tool to raise awareness about the need to ban second-generation anticoagulant rodenticides (SGARS) in Massachusetts. Written, illustrated, and designed entirely in-house, this infographic was crafted to spark engagement and inspire action. Through clear visuals, informative content, and strategic layout, it highlights the serious risks associated with SGARS while offering safer, more sustainable alternatives.
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